Empowering SMB's to reach a bigger audience
YouTube came to us asking for a world class responsive website that introduces & converts small to medium sized businesses to video advertising on YouTube. To achieve this we created a concise, useful and inspiring introduction to the benefits of video ads.
To help bring the message that any business can benefit form YouTube Ads, we partnered with Bru Productions, and created a 60 second spot. For authenticity, we cast real businesses and went for a natural, documentary like style to evoke a sense of real life. The tone was positive but not cheesy and also highlighted YouTube Ads in action.